The launch of the Paradigm Sunshine Program was April 1st and the results have been better than expected. At the four clubs that offer the PSP sales have neared 2000 in the first 30 days.
“This card has been a huge hit with our summer crowd, it creates immediate revenue, residual income and customer loyalty in very competitive market place. I had my doubts on how many we could sell this time of year but
with the training our team received along with it being perfectly tailored to our
customers needs made it a total homerun for everyone”
Tom Fassnacht PDCC Sales Director
To maximize the success of any loyalty program there must be thorough training on selling benefits of the card. In addition to the training of the team, the benefits must be tailored to your customers needs not yours, remember the famous words of sales legend Jeffrey Gitomer, “People buy for their reasons, not yours”
Paradigm specializes in the creation, design and sales strategy of loyalty/ player programs and membership products. To take advantage of your complimentary consultation contact:
Joe Dahlstrom
Chief Operating Officer
Click Here to request your complimentary consultation today or call us at (760) 275-1137